Tag: author newsletters

How to (Possibly) Build an Author Platform? A New Perspective

Today’s blog post is a follow-up to my January 30, 2022 blog post, How can I attract readers when I write about my author’s platform? In spite of my rant last week in What does a month in the life of a would-be author look like? and a continuation of that craziness this past week, I’m feeling good now about my author’s platform.

Read on, to find out what has lifted my writing spirits.

Photo Credit: Emrecan Arik on unsplash.com

Colleen M. Story’s Perspective

The Writers in the Storm website came to my rescue again. Colleen M. Story wrote an article for it months ago while I was already trying to decide when to blog about this topic. Here’s the link to Ms. Story’s September 14, 2022 article: How Your Author Platform Helps You Do More Than Sell Books (writersinthestormblog.com).

Ms. Story hit on some important points and helped me not to feel quite so intimidated by the whole author platform thing. Her article touched on the “whys” and the “wherefores” of an author platform. It boils down to anything and everything you do to attract readers.

She talked about five ways an author’s platform can help your career. They all made sense. Then she listed 14 examples of things a writer can do to attract readers. I was happy to see “Blog” on the list, but the wheels fell off my wagon when I got to “YouTube site.” Yikes! Moving on down the list (because, after all, I can’t do all 14 of them) I came to “Newsletter.” I’ve toyed with that idea, but I haven’t attempted that avenue yet.

When my redesigned website gets up and running (soon!), I will start asking people to sign up for my email list/newsletter. More to come on that in the coming weeks.

Ms. Story also had “E-books” and “Social Media” on her list. I’ve mentioned my lack of comfort with social media in many blog posts. There’s certainly more work for me to do there.

On the E-book front, I’ve written a southern historical short story that I plan to give away as an e-book to everyone who signs up for my mailing list. Stay tuned for my announcement about that when my new website is ready.

Blog and Social Media: Is it Both or Either/Or?

Photo Credit: Elena Mozhvilo on unsplash.com

I recently listened to a Penny Sansevieri of https://www.amarketingexpert.com on this topic. It unburdened me! I learned that more and more authors don’t have a desire or the time to be on social media. Whew! What a relief! I’ve read and heard a thousand times that authors have to be active on social media.

I’ve tried to be active on Twitter. It’s just not my thing. It’s a chore. It’s something I have to put on my to-do list, but usually it gets pushed to another day. And Instagram? I created an account several years ago, but I’ve never used it. By that, I mean I’ve never logged in to my account a single time.

I enjoy putting things on Pinterest, but I’m more likely to pin a recipe than something writing-related. Last week I read a theory that Pinterest might be an author’s best friend when it comes to social media. I like Pinterest, so that was encouraging.

When Penny Sansevieri said I don’t have to do social media, I wanted to jump up and down. If I blog on a regular basis (check!), update my website (check! Being done!) and stay active on Pinterest (fairly easy!), all I need to add is a newsletter.

With that in mind, I looked back at the “Next Steps” section in my January 30, 2023 blog post. I was tempted to strike through numbers 5 and 6 (find out where my target reader hangs out and hang out there), but I’m pretty sure historical fiction fans hang out on Goodreads. I like Goodreads. I just need to get more serious about it.

My takeaways from the podcast were (1) Since I blog every week, I don’t have to have a presence on social media; (2) I need to upgrade my author website; (3) I must have a newsletter with updates on what I’m doing and teasers about what’s coming; (4) I need a magnet to attract people to my newsletter; (5) I must have information in the back of my books with links to my website, blog, and any social media I want to participate in; (6) I mustn’t overlook local events and local media; and (7) I need to engage with influencers.

Where do I go from here?

With the new advice from Penny Sansevieri’s podcast that I just need to choose those activities I’m comfortable with and focus on them, I don’t feel overwhelmed now. (Well, not completely overwhelmed.) I will stop feeling guilty for not Tweeting every day.   

You wouldn’t believe how much weight just got taken off my shoulders!

Photo Credit: Jacob Kiesow on unsplash.com

I’ve Been Part Way Down That Road Before

I could be the poster child for how not to build an author’s platform. I’ve given half-hearted effort in the past to everything on Kimberly Grabas’ list I shared in m January 30, 2023 blog post. I’ve let excuses like lack of technical expertise derail my good intentions.

Reading the articles I referenced today and two weeks ago and listening to the podcast I mentioned were extremely helpful. Those actions, plus taking Tim Grahl’s “Launch a Bestseller” course, prompted me to make a plan and set goals and deadlines for myself.

It’s all paid off. I put my nose to the grindstone last fall and self-published a 500-page local history book in November. I’ll have a revamped website later this month. Then I’ll be able to start compiling a mailing list. I’ll give away an e-short story. I expect to have my second local history book available by the first of April.

Since my last blog post

I’m still dealing with the problems I blogged about last week, but I’m trying not to be as upset about them. Several of you have reached out to me about the issues with suggestions and empathy. Thanks to each of you!

My sister and I continue to proofread the manuscript for Harrisburg, Did You Know? Cabarrus History, Book 2.

Harrisburg, Did You Know? Cabarrus History, Book 1 continues to sell well at Second Look Books in Harrisburg and on Amazon.

The daffodils are blooming, so spring must be on the way!

Until my next log post

Thank you for dropping by my blog. I truly appreciate the time you took to read my post today. If you have friends who might enjoy it, please tell them about it.

I hope you have a good book to read. I’m listening to The Home for Unwanted Girls, by Joanna Goodman. I recommend it. It’s historical fiction based on a real life experience and is set in 1950s Quebec. Saskia Maarleveld is the reader on the book on CD. She does wonderful work! I’m beginning to seek out books she’s recorded.

Remember the suffering people in Ukraine, Turkey, and Syria.

Janet

Reading and Writing in February 2018

In my January 8, 2018 blog post (2018 Reading, Writing, & Living Plans) I expressed a need to be accountable to my blog readers. In order to do that, I said I’d set monthly writing goals. I gave you an embarrassing writing progress report in my February 5, 2018 blog post (Reading and Writing in January 2018). February was productive, but not in word count.

My goal was to write 6,000 words in the rewrite of my novel in February. That just didn’t happen, but I nearly finished the character profiles and settled on the location and the theme. That might not sound like much, but it wasn’t easy. More on that later.

Writing Goal for March:  Finish writing the scenic plot outline

My reading in February

Although I read six books in February, my “want to read” list had a net gain of ­­16. Like I wrote on February 5, this trend is unsustainable. With so many good books being written, though, I don’t know how to reduce my list. In my younger adult days I didn’t make time to read fiction, so I have a lot of catching up to do.

The Salt House, by Lisa Duffy

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The Salt House, by Lisa Duffy

This was Ms. Duffy’s debut novel. It was published in 2017 and was recommended by my friend, Karen. Set in Maine, The Salt House follows each member of a grieving family the summer after the toddler in the family died unexpectedly. Each chapter is written from the point-of-view of a different family member. The father, the mother, and the two surviving daughters each handle their grief in their own way in this well-written novel. Grief can pull a family apart or pull them closer together. It can even erupt in violence.

The Woman in the Window, by A.J. Finn

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The Woman in the Window, by A.J. Finn

This debut novel by A.J. Finn hit the bestseller lists and hasn’t slowed down in popularity. This psychological thriller will keep you guessing. It will even make you doubt what you think you see, think you hear, and think you know. In the process, it is a study in agoraphobia.

The Hope Chest, by Viola Shipman

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The Hope Chest, by Viola Shipman

This is a novel about a woman with ALS and the items in her hope chest – items collected as far back as early childhood. Ill now with a terminal illness, she looks at each item and remembers what each one means and why she kept it. This was the book read by the Rocky River Readers Club in February.

Incidentally, The Hope Chest was written by Wade Rouse who adopted the pen name “Viola Shipman” to honor the memory of his grandmother.

Fighting to Win:  Samurai Techniques For Your Work and Life, by David J. Rogers           

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Fighting to Win: Samurai Techniques For Your Work and Life, by David J. Rogers

This book was instrumental in getting me back to work on my novel. I wrote an entire blog post about it on February 19, 2018 (Using Samurai Techniques in Writing), so I won’t repeat my thoughts on the book here. Please read that earlier blog post, though, and see if it sounds like this book could help you.

In the Midst of Winter, by Isabel Allende

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In the Midst of Winter, by Isabel Allende

I gave In the Midst of Winter, by Isabel Allende, five stars in my review on Goodreads.com. In the Midst of Winter weaves together the lives of strangers. Each of the protagonists have unfortunate backgrounds. They discover common ground and form a bond while getting deeper and deeper in covering up a murder.

Ms. Allende did a brilliant job gradually bringing in backstory that included revolution in Chile, human trafficking in the USA, the horrors many Latinos face as they desperately try to cross into the USA, and life in the shadows for people who have come to the USA illegally.

Many others on Goodreads.com have given this novel three stars, saying they were disappointed with it. Maybe it’s the history buff in me that prompted me to give it five stars.

In his November 21, 2017 review in The Washington Post, (https://www.washingtonpost.com/entertainment/books/its-a-snowy-day-in-brooklyn-and-theres-love-in-the-air–and-a-body-in-the-trunk/2017/11/21/bb8643d0-cda2-11e7-81bc-c55a220c8cbe_story.html?utm_term=.3b398baedf24) Ron Charles wrote the following:

“The emotional range of Isabel Allende’s new novel is stretched so wide that it’s a miracle the book’s spine doesn’t break. We’re used to dark comedies, the ironic mingling of humor and despair, but In the Midst of Winter is a light tragedy, an off-kilter mix of sweetness and bleakness held together only by Allende’s dulcet voice.”

In the Midst of Winter was translated from Spanish to English by Nick Caistor and Amanda Hopkinson.

The Taster, by V.S. Alexander

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The Taster, by V.S. Alexander

I read V.S. Alexander’s debut novel, The Magdalen Girls last March and got my name on the wait list at the public library for his second book, The Taster, as soon as it appeared “on order” on the electronic card catalog. (See my April 1, 2017 blog post, The Authors I Read in March, if you want to read my thoughts on The Magdalen Girls.)

As with Alexander’s first novel, I had to keep reminding myself that The Taster was a work of fiction. Alexander writes so convincingly that I felt as if I were reading an eyewitness account.

The Taster is the story of a young woman in need of a job and living in Hitler’s Germany. The job she got was not a job she wanted. She was selected to be a food and drink taster for Adolph Hitler. Hitler was mortified of being poisoned, so all his food and drink had to be tasted in advance by a replaceable woman. If a taster died, she could be replaced. Hitler, of course, did not see himself as replaceable.

Since my last blog post

I have received helpful feedback from friends in Australia, Scotland, and Belgium after they read my February 26, 2018 post, Hook in Charles Frazier’s Nightwoods. Thank you, Chris, Iain, and Beth!

Chris Andrews immediately recognized my blunder in summing up the theme of my work-in-progress, The Spanish Coin, in one word. Thank you Chris, for pulling me out of the ditch and putting me back on track!

Thank you, Ann, for signing up for my planned future newsletters.

Until my next blog post

I hope you have a good book to read. I’m reading The Great Alone, by Kristin Hannah and Four Short Stories: In Need of Assistance, Saving the Unicorn, Faerie Blues, and Trophy Hunting, by Chris Andrews. This is a collection of four sci-fi short stories by my Australian writer friend. For those of us in the USA, Chris’s e-book is available on Amazon.com.

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Four Short Stories: In Need of Assistance, Saving the Unicorn, Faerie Blues, and Trophy Hunting — by Chris Andrews

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The Great Alone, by Kristin Hannah

If you are a writer, I hope you have productive writing time.

If you have not yet signed up for my planned future author newsletters, please take a minute to fill out the form below. I promise my newsletters will be few and far between and your email address will not be used by anyone but me. Thanks!

Janet