A couple of months ago I found a free online headline improvement program. Have you noticed? The jury’s still out, though, as to how it’s working.
Funny thing is, “they” used to tell bloggers to never give a blog post a title containing more than five words. I’ve tried to follow that for years. Lo and behold, now we’re supposed to have seven- to 12-word titles. It’s hard to keep up with what’s acceptable. Who knew blogging would be so complicated and have so many rules?
This free program I’ve started using analyzes headlines and gives each one a numeric score. I’ve had some fun playing around with it and taking its “advice.” I don’t know that my higher-scoring blog post titles have attracted attention or not.
In fact, as my posts have turned more toward publicizing my writing and concentrating less on the art and craft of writing, my blog has lost some popularity. I continued to attract new followers at a slow but steady rate, but my posts are getting fewer “likes” from other bloggers.
My subtle change in direction was a decision I had to make. Was my purpose as a writer to attract the attention of other writers or was it to attract readers?
I hope to continue to attract the attention of other writers but, if I’m going to establish myself as a writer I must find and attract readers.
Headline Studio by Co-Schedule
This isn’t an ad for Headline Studio by Co-Schedule, and I’m getting no compensation for writing about the program in my blog. This is the program I’m using. It’s been a real eye opener.
The program analyzes the headlines or titles you enter and gives you a score from 0 to 100. Today’s blog post title rated a moderately good score of 67, whereas the blog post title I used on January 9, 2023 was my all-time high at 80.
Things taken into consideration in rating title include strength of words, number of characters, number of words, use of emotional words, and readability. The readability aspect is the one that troubles me enough. Some blog post titles I’ve created receive low scores because I used words that someone reading on a fifth-grade level would not understand. How sad is that?
Even sadder is the rating I got when I plugged in today’s blog post title. Read it again. Do you find it difficult to understand? The Headline Studio program gave me the following analysis for this title: “Your headline reads at a 10th grade or higher reading level, which may make it difficult for many readers to comprehend. Switch out the complex words in your headline to improve readability.”
To that, I say, “You must be kidding!” If you can’t understand the title, you probably wouldn’t be able to read my blog. It’s a sad commentary on the state of education.
#OnThisDay: Operation Desert Storm Began in 1991
Since my last blog post
My book sales are going well on Amazon and at Second Look Books in Harrisburg, NC. Here’s a photo I took one day of my book on the shelf with books by other local authors.
I took the picture the only day I visited the store and it wasn’t sold out! Notice that my book was displayed next to Teachers are Amazing: The ABCs of Teachers, by Tierney Fairchild.
If you’re a teacher, know a teacher, or aspire to be a teacher, I recommend Tierney’s book to you. In addition to Second Look Books, her book is also available on Amazon. Tierney is a lifelong educator and is dedicated to the profession.
I’ve been busy this week writing content for the “Home,” “Books,” and “History in Photographs” pages on my website that’s being redesigned. I continue to learn more technology. I created a folder on Google Drive to house the media kit for Harrisburg, Did You Know? Cabarrus History, Book 1. I know this sounds easy to many of you, but it was another milestone for me. I can’t wait to unveil the new website… soon!
I want to offer a free e-novelette to people who sign up for my email list when the new website goes live. My next hurdle is learning how to do that!
Until my next blog post
I hope you’re reading a good book. I’m reading The Shadow Box, by Louanne Rice for Rocky River Readers this month. I’ve also started reading Raven Black, by Ann Cleeves.
Thank you to each and every one of you for supporting me and my new local history book!
Remember the freezing people in Ukraine.